INDIA'S FIRST
BRAND PURPOSE CONSULTANCY
BRAND PURPOSE CONSULTANCY
Can Mahatma Gandhi be considered as a Great CEO of an enterprise, possibly more complex than a diverse conglomerate? An analysis of his innate traits ...
We must convey a realistic sense of pandemic uncertainty for people to adopt appropriate behaviour.News about patients flooding hospitals ...
Shri Dileep Narayanan, Thought Leader in Purpose Branding; Managing Director & Brand Mentor of Organic BPS opined that Social Media is the real ...
Speaking at the Purpose Roundtable, conducted by Organic BPS, Dr. Diane Dodd, President IGCAT (International Institute of Gastronomy, Culture, Arts ...
Milton Friedman, the famous economist, in his essay that appeared in The New York Times in 1970, wrote: "The Social Responsibility of a Business is to Maximize ...
"Let's fight climate change through climate justice" was the concept that Prime Minister Narendra Modi discussed at the World Sustainable Development Summit 2021 ...
This Valentine's Day, the unique and emotional love story of a pair of Jaguars stole everyone's attention. A zoo presented the story of two Jaguars, Neron and Kiera ...
There could perhaps be no better metaphor to describe the world exaggerating its transparency. Democratized information and social networks have made it possible ...
Muthoot FinCorp Shopping Dhamaka, launched by Muthoot FinCorp Ltd., as part of its RestartIndia programme, to help small retailers overcome ...
Organic BPS has won the 'Outdoor Social Awareness Creative Campaign' (OSACC) Award 2020 instituted by the Kerala Advertising Agencies Association ...
Participating in the discussion on how CSR activities and Purpose are often viewed as the same, Shri Suresh Narayanan, Chairman & Managing Director ...
A crisis has hit Capitalism, and its adverse effect leads to a crisis in Democracy, opined Shri Arun Maira, Former Member, Planning Commission & Former Chairman...
After the first Roundtable's massive success, the Centre for Higher Purpose in Business organised its Second Purpose Roundtable on January 15, 2021 ...
Milton Friedman, the famous economist, in his essay that appeared in The New York Times in 1970, wrote: "The Social Responsibility of a Business ...
In the 'New World Order' where the new generation displays strong inclinations towards brands with a 'stand', where employees stick to empathetic ...
Global Thought Leaders who came together for the First Purpose Round Table unanimously echoed that Purpose is imperative for business. Businesses can't move ...
Greenstorm Foundation felicitated the top 3 winners and finalists of the 12th Greenstorm International Nature Photography Contest on a virtual award ceremony ...
Following the successful first edition, the Centre for Higher Purpose in Business is hosting its Second Purpose Roundtable on 15th January 2021, featuring ...
Participating in the First Purpose Round Table event, Dr Mukund Rajan, Chairman, E-Cube Investment Advisors, Former Brand Custodian, Tata Sons, joining from Mumbai ...
While discussing on organisations and brands giving different messaging on Purpose and Brand Promise, during the First Edition of Purpose Roundtable ...
The world is today seeing a progressive movement from the bad to the good. Except for the casualties and deaths, the pandemic has brought along many valuable ...
When we think of our Mother, the thoughts that flash across our minds have always been of a person who is compassionate, kind, selfless, and who ...
Buyologists say that a consumer is emotion-driven. Is this just a gut feeling or has it anything to do with real biology? Thanks to Antonio Damasio for giving the world the ...
It would be interesting to you if I say that the Darwinian 'Natural Selection' also applies to your ideas. They take birth from you; they change over time and evolve ...
Come October, the nation would be on a spree of events and discussions reminding the people of Gandhiji's life and messages, and reflecting on their continued relevance ...
This week, I had stumbled upon an interesting article in my XLRI Alumni newsletter wherein one of my senior alumni speaks about the need for a second innings ...